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Kansas Candidate
(TIME, May 18, 1936) -- The straight, quiet streets which run north &
south in Topeka, Kans, are named for U.S. Presidents. In the ornate,
yellow-bricked house at No. 801 Buchanan St., with a dried-up goldfish pool in
the front yard, Alf M. Landon crawled out of bed at 7 o'clock one morning last
week. Swiftly the Governor of Kansas pulled on an old blue suit, soft white
shirt, red and blue tie, black shoes. At 7:20 he was down for a breakfast of
orange juice, fruit, scrambled eggs and kidneys, toast and coffee with his two
small children -- John Cobb, 2, and Nancy Josephine, 3. Mrs. Landon, whose
digestion has suffered lately from all the excitement around her home, did not
join them. At 8 the governor set out with his new political secretary and
speechwriter, Earl Howard Taylor, onetime associate editor of The Country
Gentleman, to walk the eight blocks to Topeka's radio station WIBW, where he and
a staff man rehearsed an interview he was going to give to Columbia
Broadcasting's Commentator Hans V. Kaltenborn over a nationwide network two days
later.
It was well after II before husky, broadshouldered Governor Landon, his
collarends flapping and his short, iron-grey hair rumpled, showed up at his
office in the State House for his 11 o'clock press conference. Seven newshawks
were waiting for him. "Well, well, look who's here," twanged the Governor, a
wide smile crinkling his plain, friendly face. "Top o' the mornin' to you all."
Slouched back in his chair, brown eyes half-closed behind his octagonal rimless
spectacles, the Governor talked about the weather, a fishing trip he planned to
take, the lack of news. "You know, boys," drawled he, "I didn't sleep well last
night, worryin' about you-all and how there's not much news."
At 12:30 p. m. Governor Landon climbed into the new Packard 120 coupe which
he lately bought to replace an old Ford, had his Negro chauffeur drive him home
for lunch. At 48 Alf Landon has begun to joke with friends about his growing
pauch, but he blames that on his lack of time for as much exercise as he used to
get. He always eats light at midday, gives the stream of political writers and
politically-minded citizens who have lately been pouring in on him a standard
two-course luncheon. When a political correspondent arrived in midafternoon.
Nancy Jo and Jack Landon were squabbling over a tricycle. Out on the big,
semi-circular front porch, with its comfortable swing, blue wicker chairs and
table on which were lying a copy of Western Story and a coverless May issue of
Cosmopolitan, the correspondent played with the children under the eye of their
plump nurse, Mrs. McCue.
As the correspondent was leaving an hour and a half later, Governor Landon
called to the family's Negro maid: "Call up and tell'em to saddle Cy, Myrtle."
Motoring out to Topeka's democratic Hunt Club, the Governor went for a brisk
seven-mile canter. At 6:30 p. m. the four Landons sat down to their usual big
dinner. Missing was 18-year-old Peggy Anne, the Governor's daughter by his first
wife, who is a junior at Kansas University. As usual, Nurse McCue ate with the
family. After dinner the Governor retired to his study, spent several hours
working over the answers he was going to give Radio Interviewer Kaltenborn. No
visitors, no long-distance telephone calls, no radio news flashes had come in
when he went to bed at 11:15. In California they had only begun to count the
primary votes cast that day which might, more than a month in advance of the
Cleveland Convention, make it virtually certain that Alf M. Landon would be the
next Republican nominee for President of the U.S.
Boom's Beginning. It had been a curious-process which in a few months had
raised Alfred Mossman Landon from Kansas obscurity to national prominence as far
& away the likeliest GOPossibility. Still explains: "We didn't do anything at
first. We just sat back and it all happened."
The first serious suggestion in print of Landon-for- President was in an
election follow-up story in the Kansas City Journal-Post on Nov. 7, 1934, day
after Afl Landon had become the only Republican Governor in the land to be
re-elected in that year's Roosevelt landslide. Throughout the winter and spring
of 1935 the Landon candidacy was kept publicly alive only by professional
chitchat and an occasional Sunday feature in the newspapers. Meantime a group of
Landon neighbors had begun to take the subject seriously in hand.
They were the bosses of the potent Kansas City Star, a traditionally
Republican newspaper which had backed Democratic Governor Harry Woodring for
re-election in 1932, made a prompt post-election switch to Winner Landon.
Managing Editor Roy Roberts, one of Herbert Hoover's best newspaper friends in
his days as the best newspaper friends in his days as the Star's able Washington
correspondent, had gone to University of Kansas with Alf Landon. The manager of
the Star's Kansas bureau, Lacy Haynes, who, as the shrewdest and best-informed
political observer in Kansas, is popularly supposed to have dictated to all but
one of its Governors since 1920, was an oldtime Landon friend. They, with the
Star's President George Longan and Editor Henry Haskell, nursed the Landon
candidacy along with quiet talk and sage advice while talk of New Deal waste and
extravagance grew louder & louder in the land.
At the end of fiscal 1935, it was reported that Kansas had again balanced its
budget. At least ten other states had done likewise, but Governor Landon
promptly got to a radio microphone, called the nation's attention to Kansas.
Alert for a man who might put Franklin Roosevelt out of the White House, William
Randolph Hearst sent a flying squad of investigators into Kansas to comb Alf
Landon's private and public record. Reporting satisfactorily, they were followed
by a flock of ace Hearst writers and the great Landon Boom was on.
Almost overnight the nation's press blossomed with stories about the "Great
Economizer," the "Kansas Coolidge." Enormously curious to know what the fuss was
about, the public demanded more & more. After two-and-a-half years of political
pyrotechnics in Washington, a quiet, undramatic family man who made nickel bets
on baseball games and believed in running a government on a pay- as-you-go basis
made spectacularly popular copy. In Kansas City's Muehlebach Hotel three Landon
friends, a small-town lawyer and two small-town newspaper publishers, set up a
two-room campaign headquarters, began answering Landon correspondence, making
reprints of complimentary Press pieces on the Governor, which they sent out only
on request. Landon friends began to spread out over neighboring states for
quiet, unofficial missionary work. Up to Jan. 1, 1936 all this activity had cost
not more than $2,500.
Manager. By last week Landon headquarters in Kansas City had grown to a dozen
rooms, while expenditures had passed the $57,000 mark and Candidate Landon had
acquired a national campaign manager in the person of his onetime political foe,
John D.M. Hamilton. Long on opposite sides of their Party's liberal-
conservative fence in Kansas. Republicans Landon and Hamilton patched up their
differences, with Alf Landon becoming Governor and John Hamilton becoming
Republican National Committeeman. A dynamic, able public speaker, jut-jawed John
Hamilton was called to Washington in 1934 as general counsel of the National
Committee, later assigned to help Chairman Henry P. Fletcher pep up the Party,
make fight talks against the New Deal at $15,000 per year. Last March he moved
out of National Committee headquarters to become Alf Landon's Man Farley. If Alf
Landon wins the nomination at Cleveland, he is expected to replace Henry
Fletcher as National Chairman with John Hamilton.
Under Manager Hamilton's expert ministrations, the Landon campaign has
snowballed along this year in orthodox political fashion. Flocking to a likely
winner, politicians amateur and professional have climbed the Landon
bandwagon.(Some members of a prospective For-Landon-Before-Cleveland club:
Massachusetts' onetime Governor Alvan T. Fuller: onetime Ambassador to Mexico J.
Reuben Clark Jr.; Penman Walter A. Schaeffer; Saltman Sterling Morton; Princeton
Professor William Starr Meyers; Publisher Eugene Meyer; Railroader Ralph Budd;
Motorman Charles W. Nash; President Michael Joseph O'Brien of Chicago's Stock
Exchange.) The five-month record of the American Institute of Public Opinion
poll:
Dec. Feb. Apr. May
Landon 33% 43% 56% 56%
Borah 26 28 20 19
Hoover 12 17 14 14
Knox 8 75 5
Vandenberg 3 44 5
Hearst. Last week newspaper headlines which have been monotonously
announcing that "Missouri Delegates Are Pledged to Landon" or "Landon to Get 90
New York Votes, Leaders Hint" bore news of a different stripe. Cried they;
LANDON LOSES IN CALIFORNIA. In Topeka, Governor Landon, whose boom has been so
largely created by headline, admitted that this trumpeting of defeat was a
solemn setback, his first. But observers who read beneath the headlines found a
different story.
Few months ago the titular head of the Republican Party, Herbert Hoover, not
daring to risk defeat in his home state, but bent on having at least a strong
voice in the convention, rallied a few potent cronies of the State's Republican
machine and entered a delegation of convention candidates in California's
primaries. Nominally pledged to Republican State Chairman Earl Warren, the
delegation was well understood to be "uninstructed." In opposition to it,
William Randolph Hearst put forward a delegation of convention candidates in
California's primaries. Nominally pledged to Republican State Chairman Earl
Warren, the delegation was well understood to be "uninstructed." In opposition
to it, William Randolph Hearst put forward a delegation pledged to Alf M.
Landon. Few days later he was joined by lightweight Governor Frank Meriam, who
had been ignored in the Hoover slate. Governor Landon, sticking steadfastly to
his pose that the nomination must seek him, refused to approve or repudiate the
Hears-Merriam ticket.
It takes two sides to make an issue, and in the California campaign which
followed, Alf M. Landon was definitely not an issue. Puffed by Hearstpapers, he
got courteous treatment, many a kind word from Hoover supporters. Their cry: Is
William Randolph Hearst, a New York Democrat, to become master of California
Republicanism? When California Republicans marched to the polls last week and
said "no" by 344,000 votes to 256,000, that verdict was almost universally
interpreted as a thoroughgoing rebuff to William Randolph Hearst and Frank F.
Merriam.
Not a blow but a blessing in most observers' eyes was the California vote to
Governor Landon. Ever since Publisher Hearst took up the Landon candidacy, and
especially since he and his entourage descended on Topeka last December in two
private cars and a chartered Pullman, Hearst support has been a prime Landon
problem.
"I believe that Hearst as an ally of any politician is a form of political
suicide," declared one of Alf Landon's supporters, wise old William Allen White
of Emporia last month. "Hearst is a hitch-hiker on the Landon bandwagon. Sooner
or later Landon will have to throw him off or feel Hearst's gun in his ribs. For
his own good luck -- the sooner the better."
Last week California voters solved Alf Landon's problem for him. Publisher
Hearst could still puff the Landon boom, but the one instrument by which he
could have exerted real pressure on the Kansas candidate had irretrievably
slipped his grasp. Commented Governor Landon: "I am entirely satisfied with the
California results."
Friends & Foes. Untraveled Alf Landon has no such multitude of friends
throughout the land as Franklin Roosevelt had cultivated before 1932. By the
same token, he has few enemies. Candidate Herbert Hoover is reputed to have
privately called Candidate Landon "wishy-washy" and "smeared with oil."
Candidate Frank Knox has publicly declared Alf Landon a man after his own mind,
whom he would gladly support in a Presidential campaign. Candidate William E.
Borah last week announced: "If Mr. Knox or Mr. Landon comes to the Cleveland
convention with a fair expression of the public that he is their choice, I'm not
going to stand in the way."
Chief Landon whisper has been that he is in the toils of his old friend,
Harry ("Teapot Dome") Sinclair, whom he new as a fellow townsman in
Independence, Kans., as a Kansas University fraternity brother, as a fellow
oilman. Alf Landon says he has not even seen Harry Sinclair in at least six
years, perhaps ten.
No one has yet accused Candidate Landon of accumulating a campaign slush
fund, a charge usually hurled about this time at any candidate who gets out in
front in the race for the Presidential nomination. Last week his Kansas City
Campaign Chairman Oscar Stauffer could not "remember offhand" who had supplied
the biggest Landon campaign contribution to date: $2,500.
Because Kansas is traditionally Dry, many an Eastern toper loudly vows that
he will vote for no Kansan who, as President, might favor a return to
Prohibition. Al Landon used to like a drink himself, but now he and his guests
get nothing stronger than Coca-Cola. No fanatic on the liquor question, he says
he accepts the 21st Amendment as the nation's will.
If Governor Landon is nominated at Cleveland, pious people who dislike the
Roosevelt religious record will have a chance to vote for a Methodist who goes
to church about as irregularly as the present President.
"Fox." Son of a well-to-do independent oil producer, Alf Landon belonged to
Phi Gamma Delta at University of Kansas in 1904-08. Fraternity records show that
he got the ice cream course eliminated from the house menu, tried and failed to
have only one orchestra instead of two hired for the spring lawn party, oulawed
gambling in the chapter house, opposed motions to install a stein rack and to
discontinue "Dr. Wilbur's Bible lessons." No niggard, however, Alf Landon gave
the fraternity a cuspidor. No "Christer," he downed his beer with other members
of Theta Nu Epsilon, oldtime campust drinking society. In his one year of
academic study and three years of law, Alf Landon's prime avocation was the
workings of fraternity and campus politics,which he mastered so thoroughly that
fellow students nicknamed him "The Fox."
Back home in Independence, Alf Landon spent four years in a bank, then
plunged into the oil business as an independent producer like his father. In
that arduous and riskly line -- by enterprise, hard work, fair dealing and stiff
bargaining -- he made a fortune which is now estimated at from $250,000 to
$2,000,000, invested chiefly in some 100 Kansas and Oklahoma wells he still
owns. He also, in his comings & goings in search of oil, made friends all over
Kansas. Shortly after his first wife died in 1918, Alf Landon volunteered for
Army Service, was called in mid-September, commissioned a Lieutenant in the
Chemical warfare Division in October, month before the Armistice. Candidate
Landon wears his American Legion button, does not talk mush about his War
record.
Available on request at Governor Landon's Kansas City headquarters are
mimeographed copies of press puffs ballyhooing him as the Great Budget Balancer.
Alf Landon is careful to say, however, that the credit for Kansas' fiscal
soundness "Does not belong to any one political party or State
administration."
Kansas finances rest on three main props: 1) the Tax Limitation Act,
restricting local taxing bodies to a maximum levy for any one prupose and to a
maximum total; 2) the budget Law, requiring local governments to publish their
budgets in advance, hold public hearings; 3) the Cash Basis Law which limits
every locality to pay-as-you-go spending. The last is a Landon measure. The
first tow were initiated by Democratic Governor Woodring. Governor Landon has
stuck to the law's letter. But the enormous myth which GOPartisans have made of
hs budget-balancing feat may be finally debunked by reflection on the probable
state of Kansas' finances if the Federal budget had been balanced since 1933,
thus depriving dust, drought and Depression-stricken Kansas of the $400,000,000
of Federal money whch has poured in from such souces as RFC, HOLC and FCA loans,
AAA checks and Relief.
Alf Landon has shrewdly avoided offering specific answers to national
problems. His rare speeches to date have been to the effect that it would be
nice to attain many New Deal goals without New Deal spending and experiment. "No
reasonable citizen should ask us what to do," cried he in his second broadside
at the New Deal last winter. "The American people propose to solve their
problems under the American system."
In his well-rehearsed radio interview last week, Candidate Landon uttered his
boldest words to date, took the following stands on issues of the day:
- The Republican Campaign: The Republican Party must proceed along sound and
progressive lines. . . .Progressive government . . . can succeed only when
accompanied by careful preparation, competent administration and sound fiscal
policies.
- Labor and Agriculture: Where labor or agriculture are under disadvantages
these must be removed.
- Youth: What the young people of America really need and earnestly desire is
not relief but opportunity.
- Foreign Policy: It might repay all of us to read Washington's Farewell
Address again.
- Goverment & Business: There should be regulation wherever regulation keeps
open opportunity an protects, not hampers, the people as a whole in the exercise
of their rights. . . . I believe we have got to attack the evils of monopoly
frankly and resolutely. . . .
- Social Security: I am for it but . . .
- Relief: When we have the facts, we must provide an honest and effective
system, administered so that the money will go to those who need it and deserve
it, free from political restriction.
With these views, spoken in an honest, cracker-barrel voice which showed that
Alf Landon's efforts to improve his strident, monotonous radio delivery have
brought results hardly a citizen, from President Roosevelt down, could well
differ. Nor could they disagree with another remark of Governor Landon's in the
course of his interview: "Good intentions are not enough."
Alf M. Landon has been an able Governor of Kansas. Honestly provincial, he is
devouring stiff economic and social treatises, trying hard to push his mental
horizon beyond Kansas plains. Of his capacity to fill the White House chair, his
friend William Allen White devoutly declares: "If a man has any latent
subconscious powers they are aroused by the overwhelming responsiblity. . . .I
am inclined to believe that Landon would rise to it. I don't know. No man knows.
I don't think he knows."
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